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Know exactly where
your products stand.

Daily updated positions in Bol search results for every keyword and category. Organic and paid, together in one view — so you make smarter budget decisions.

Updated daily Keyword + category Opportunities auto-detected
Ranking Tracker — Keyword positions

Tracked

142

Top 3

18

Top 10

47

Dropped

6

stainless steel bottle 1L #2 ↑1
sports bottle black #7 =
reusable water bottle #14 ↓3
kids' drinking bottle #1 ↑1

💡 "stainless steel bottle 1L" ranks #2 organically but ACoS is 31% — consider shifting budget

Rankings define
your advertising strategy

On Bol, organic and paid positions are two sides of the same coin. Advindix combines both — so you know when advertising is smart, and when you can save budget.

Opportunity: save budget

Organic position #2
Ad ACoS 34%
Advindix signal Shift budget

Already ranking #2 organically, but the ad has a high ACoS. Advindix automatically signals that you can reduce spend here without losing visibility.

Opportunity: advertise more

Organic position #38
Ad ACoS 11%
Advindix signal Scale up

Barely visible organically, but ads are converting excellently. Advindix signals that scaling up here is profitable.

Everything in one screen,
organised in tabs

The Ranking Tracker is built around four focused tabs, each with its own purpose and functionality.

Tab 1

Keyword Rankings

Link keywords to specific EAN codes and track daily positions in Bol search results automatically. Historical charts over 7, 14 or 30 days let you spot position changes at a glance.

Link keywords to EAN codes
Automatically updated daily
Historical chart (7 / 14 / 30 days)
Filter by position range (top 3 / 10 / 50)
Columns: current position, previous day, change (+/−)
Keyword Rankings

Keyword

EAN

Position

Yesterday

Change

stainless steel bottle 1L

8712...

#2

#3

↑1

kids' drinking bottle

8712...

#1

#2

↑1

sports bottle black

8719...

#7

#7

=

reusable water bottle

8712...

#14

#11

↓3

bottle with straw

8719...

#22

#18

↓4

Tab 2

Category Rankings

Track which position your products appear at on Bol category pages. Per product you see which category it appears in and at which rank.

Position per product per category page
Multiple categories per EAN
Updated daily alongside keyword data
Category Rankings

Sport & Outdoor › Water Bottles

8712345...

#3 ↑2

Kitchen › Drinking Bottles

8712345...

#5 =

Baby › Children's Cups

8719876...

#8 ↓1

Toys › Outdoor Play

8719876...

#12 ↑3
Tab 3

Notes

Add timestamped notes to specific EANs and keywords. Document changes like campaign adjustments and see exactly how they impact rankings — as an orange annotation dot on the graph.

Link notes to EAN or keyword
Visible as an orange dot in ranking graphs
Correlate changes with position shifts
Notes — stainless steel bottle 1L

May 1

Campaign budget increased to €15/day

May 8

New product photo uploaded

May 15

Manual campaign started on exact match

+ Add new note
Tab 4

Suggestions / Opportunities

Advindix automatically generates keyword suggestions based on your existing products. One click adds a suggestion to active tracking — so you never miss an opportunity.

Automatically generated keyword suggestions
Based on your existing products
One click to add to tracking
Suggestions for your products
leakproof water bottle adults
insulated sports thermos 500ml
water bottle with time markings
stainless steel cycling bottle
bpa-free drinking bottle

Advindix thinks
along with you

You don't have to analyse the data yourself. Advindix combines ranking data with campaign data and automatically notifies you when there's something to act on.

High organic rank + high ACoS

Product already ranks well organically but the ad is expensive. Advindix suggests lowering budget or shifting it to products without organic coverage.

Lower budget →

Low organic rank + low ACoS

Advertising is working well, but the product has little organic visibility. An opportunity to invest more ad budget for extra reach.

Increase budget →

Position drop detected

A keyword has fallen more than 5 places compared to yesterday. Advindix alerts you immediately so you can respond in time.

> 5 places dropped

See how positions
change over time

The ranking graph shows a keyword's position trend over 7, 14 or 30 days. Notes appear as orange annotation dots — so you can immediately see which action had which effect.

Position trend — "stainless steel bottle 1L" — 30 days
#1 #5 #10 #15 #20
Campaign budget increased
May 1May 8May 15May 22May 28
Position (lower = better) Note

Seamlessly connected
to the rest of Advindix

The Ranking Tracker doesn't stand alone — it's deeply integrated with the search term report and keyword harvesting.

Click-through from search term report

Reviewing your search term report and spot an interesting keyword? Click straight through to the Ranking Tracker for that specific keyword via a URL parameter.

Manual sync — "Update now"

Don't wait for the daily automatic update. Use the "Update now" button to instantly generate a fresh ranking snapshot. Sync status and last sync time always visible.

Keyword harvesting connection

Discover via the Ranking Tracker which keywords perform well organically, then add them to a manual campaign with one click through the keyword harvesting module.

Ranking Tracker on
every plan

The Ranking Tracker is included in all Advindix plans — from starter to agency.

Essentials

€29.95/mo

Ideal for starters and small sellers.

Ranking Tracker included
Most popular

Pro

€49.95/mo

For growing sellers with multiple campaigns.

Ranking Tracker included

Agency

€149.95/mo

For agencies managing multiple client accounts.

Ranking Tracker included

6 smart insights — purely on organic data

Advindix automatically generates six types of organic tips — no campaigns needed. Search volume is based on the actual number of bol customer searches via the bol Retailer Insights API, making Share of Voice a meaningful percentage of real demand.

Ranking drop

A product has dropped 5+ positions on a relevant keyword. Check listing, price or stock.

High rank without buy box

Top-5 position but the buy box is missing — you get the visibility but lose the sale.

High rank, out of stock

Top-10 position while the product is sold out. Restock to capitalise on the visibility.

Riser detected

A product has risen strongly into the top 20. Reinforce the momentum with content or a targeted campaign.

High search volume, low position

High search volume but position #30+. Optimise your listing to capture this keyword.

High rank, low reviews

Top position but less than 3.5★. Low reviews suppress conversion and ultimately your ranking.

Organic insights — today
Ranking drop stainless steel bottle 1L
No buy box sports bottle 750ml
Out of stock reusable water bottle
Riser bottle with straw
High vol., low pos. kids' drinking bottle
Low reviews thermos flask 500ml

Know exactly where
your products stand

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